AAA Revamps Diamond Rating Program for Hotels & Restaurants

AAA Revamps Diamond Rating Program for Hotels & Restaurants

AAA Rating Program

AAA is taking a major step by overhauling its well-known AAA Diamond rating program for hotels and restaurants. Changes are aimed at further setting the program apart from services that rely on unverified and often biased hotel and restaurant ratings. Travelers can rest assured that the program remains backed by professionally trained inspectors who recommend only clean, comfortable, hospitable hotels and restaurants for their travels.

According to Stacey Barber, executive director of AAA Travel Information & Content, the company has “transformed the AAA Diamond program to help travelers better understand the overall quality, range of facilities and level of services offered by a property… Unlike ratings from unknown users sharing their opinions, the Diamond designations are provided by experienced professionals using consistent guidelines to tell travelers what a property offers.”

AAA’s new system

Previously One and Two Diamond hotels and restaurants will now get an Approved designation while Three, Four and Five Diamond hotels and restaurants will retain their designations. The 2020 inspection cycle will be the determining factor for all properties’ future designations.

The company has removed outdated criteria in favor of factors that more directly relate to guest comfort, design and layout. AAA inspectors will now look for sufficient storage space and shelving for clothes and personal belongings in guest rooms, and not for ironing boards or printed guest information, to reflect modern guest expectations.

While AAA recommends only good options for its members and travelers, additional Diamonds indicate more elaborate surroundings and attention from service staff. Here is a breakdown of what travelers can expect at each Diamond designation (as well as the approximate percentage of hotels and restaurants in each designation).

Diamond Hotels

AAA Diamond designations for hotels represent the overall quality, range of facilities and level of hospitality offered. Approved: are noteworthy by meeting the industry-leading standards of AAA inspections; Three Diamond: feature comprehensive amenities, style and comfort level; Four Diamond: are upscale style and amenities enhanced with the right touch of service; Five Diamond: feature world-class luxury, amenities and indulgence for a once-in-a-lifetime experience.

Diamond Restaurants

AAA Diamond designations for restaurants represent the overall food, service and vibe offered. Approved: are noteworthy by meeting the standards of AAA inspections; Three Diamond: feature trendy food skillfully presented in a remarkable setting; Four Diamond: feature distinctive fine dining, well-served amid upscale ambience; Five Diamond: offer leading-edge cuisine, ingredients and preparation with extraordinary service and surroundings.

The AAA Diamond program features nearly 60,000 properties in the United States, Canada, Mexico and the Caribbean, including nearly 27,000 hotels and more than 30,000 restaurants.

Source: aaa.com

  1. Reply

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  2. Reply

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